Rick Lax – ID7

Life is different now. People recognize me in public. It’s weird. I’ll be sitting at the coffee shop doing some work and somebody will walk up to me and say, “Aren’t you the Facebook magic guy?”

When I reply, “Yes I am,” they ask to see a trick.

But if I show them a card trick, they say, “No. I want you to READ MY MIND, like you do on Facebook. Can you do THAT?”

Yes I can.

A year ago, I began searching for THE PERFECT MIND READING DEMONSTRATION. Something that I could do ANYWHERE, at ANY TIME. Something that DOESN’T USE PEN OR PAPER. I wanted a trick I’d be proud to perform for the smartest and most skeptical of audiences…

That’s how I came to ID7.

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